Fundraiser
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What they do:
Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.
On the job, you would:
- Identify and build relationships with potential donors.
- Secure commitments of participation or donation from individuals or corporate donors.
- Write and send letters of thanks to donors.
Important Qualities
Communication skills. Fundraisers need strong communication skills to clearly explain the message and goals of their organization so that people will make donations.
Detail oriented. Fundraisers must be detail oriented because they deal with large volumes of data, including lists of people’s names and phone numbers, and must comply with state and federal regulations. Failing to do so may result in penalties.
Interpersonal skills. Fundraisers need strong interpersonal skills to develop and maintain relationships with donors.
Organizational skills. Fundraisers manage large campaigns and events. They must have strong planning and organizational skills in order to succeed.
Personality
A3 | Your Strengths | Importance |
Characteristics of this Career |
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95% | Integrity  -  Job requires being honest and ethical. | |
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93% | Dependability  -  Job requires being reliable, responsible, and dependable, and fulfilling obligations. | |
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92% | Persistence  -  Job requires persistence in the face of obstacles. | |
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91% | Initiative  -  Job requires a willingness to take on responsibilities and challenges. | |
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88% | Achievement/Effort  -  Job requires establishing and maintaining personally challenging achievement goals and exerting effort toward mastering tasks. | |
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86% | Cooperation  -  Job requires being pleasant with others on the job and displaying a good-natured, cooperative attitude. | |
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86% | Attention to Detail  -  Job requires being careful about detail and thorough in completing work tasks. | |
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83% | Concern for Others  -  Job requires being sensitive to others' needs and feelings and being understanding and helpful on the job. | |
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81% | Self-Control  -  Job requires maintaining composure, keeping emotions in check, controlling anger, and avoiding aggressive behavior, even in very difficult situations. | |
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77% | Stress Tolerance  -  Job requires accepting criticism and dealing calmly and effectively with high-stress situations. | |
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77% | Social Orientation  -  Job requires preferring to work with others rather than alone, and being personally connected with others on the job. | |
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77% | Adaptability/Flexibility  -  Job requires being open to change (positive or negative) and to considerable variety in the workplace. | |
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74% | Leadership  -  Job requires a willingness to lead, take charge, and offer opinions and direction. | |
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66% | Analytical Thinking  -  Job requires analyzing information and using logic to address work-related issues and problems. | |
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63% | Independence  -  Job requires developing one's own ways of doing things, guiding oneself with little or no supervision, and depending on oneself to get things done. | |
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60% | Innovation  -  Job requires creativity and alternative thinking to develop new ideas for and answers to work-related problems. |
A3 | Your Strengths | Importance |
Strengths |
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95% | Enterprising  -  Work involves managing, negotiating, marketing, or selling, typically in a business setting, or leading or advising people in political and legal situations. Enterprising occupations are often associated with business initiatives, sales, marketing/advertising, finance, management/administration, professional advising, public speaking, politics, or law. | |
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67% | Conventional  -  Work involves following procedures and regulations to organize information or data, typically in a business setting. Conventional occupations are often associated with office work, accounting, mathematics/statistics, information technology, finance, or human resources. | |
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61% | Artistic  -  Work involves creating original visual artwork, performances, written works, food, or music for a variety of media, or applying artistic principles to the design of various objects and materials. Artistic occupations are often associated with visual arts, applied arts and design, performing arts, music, creative writing, media, or culinary art. |
A3 | Your Strengths | Importance |
Values of the Work Environment |
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95% | Achievement  -  Occupations that satisfy this work value are results oriented and allow employees to use their strongest abilities, giving them a feeling of accomplishment. Corresponding needs are Ability Utilization and Achievement. | |
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95% | Relationships  -  Occupations that satisfy this work value allow employees to provide service to others and work with co-workers in a friendly non-competitive environment. Corresponding needs are Co-workers, Moral Values and Social Service. | |
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83% | Independence  -  Occupations that satisfy this work value allow employees to work on their own and make decisions. Corresponding needs are Creativity, Responsibility and Autonomy. | |
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72% | Working Conditions  -  Occupations that satisfy this work value offer job security and good working conditions. Corresponding needs are Activity, Compensation, Independence, Security, Variety and Working Conditions. | |
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61% | Recognition  -  Occupations that satisfy this work value offer advancement, potential for leadership, and are often considered prestigious. Corresponding needs are Advancement, Authority, Recognition and Social Status. |
Aptitude
A3 | Your Strengths | Importance |
Abilities | Cognitive, Physical, Personality |
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78% | Oral Expression  -  The ability to communicate information and ideas in speaking so others will understand. | |
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78% | Speech Clarity  -  The ability to speak clearly so others can understand you. | |
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75% | Written Expression  -  The ability to communicate information and ideas in writing so others will understand. | |
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75% | Oral Comprehension  -  The ability to listen to and understand information and ideas presented through spoken words and sentences. | |
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75% | Written Comprehension  -  The ability to read and understand information and ideas presented in writing. | |
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75% | Speech Recognition  -  The ability to identify and understand the speech of another person. | |
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72% | Inductive Reasoning  -  The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events). | |
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69% | Fluency of Ideas  -  The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity). | |
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69% | Deductive Reasoning  -  The ability to apply general rules to specific problems to produce answers that make sense. | |
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66% | Near Vision  -  The ability to see details at close range (within a few feet of the observer). | |
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63% | Problem Sensitivity  -  The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing that there is a problem. | |
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56% | Originality  -  The ability to come up with unusual or clever ideas about a given topic or situation, or to develop creative ways to solve a problem. | |
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56% | Information Ordering  -  The ability to arrange things or actions in a certain order or pattern according to a specific rule or set of rules (e.g., patterns of numbers, letters, words, pictures, mathematical operations). | |
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53% | Category Flexibility  -  The ability to generate or use different sets of rules for combining or grouping things in different ways. |
A3 | Your Strengths | Importance |
Skills | Cognitive, Physical, Personality |
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63% | Persuasion  -  Persuading others to change their minds or behavior. | |
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63% | Speaking  -  Talking to others to convey information effectively. | |
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59% | Active Listening  -  Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times. | |
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59% | Writing  -  Communicating effectively in writing as appropriate for the needs of the audience. | |
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57% | Critical Thinking  -  Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to problems. | |
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57% | Reading Comprehension  -  Understanding written sentences and paragraphs in work-related documents. | |
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55% | Social Perceptiveness  -  Being aware of others' reactions and understanding why they react as they do. | |
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55% | Coordination  -  Adjusting actions in relation to others' actions. | |
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55% | Negotiation  -  Bringing others together and trying to reconcile differences. | |
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54% | Judgment and Decision Making  -  Considering the relative costs and benefits of potential actions to choose the most appropriate one. | |
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52% | Time Management  -  Managing one's own time and the time of others. |
Job Details
A3 | Your Strengths | Importance |
Attributes & Percentage of Time Spent |
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100% | Electronic Mail  -  How often do you use electronic mail in this job? | |
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100% | Face-to-Face Discussions  -  How often do you have to have face-to-face discussions with individuals or teams in this job? | |
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99% | Telephone  -  How often do you have telephone conversations in this job? | |
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92% | Deal With External Customers  -  How important is it to work with external customers or the public in this job? | |
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91% | Contact With Others  -  How much does this job require the worker to be in contact with others (face-to-face, by telephone, or otherwise) in order to perform it? | |
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85% | Work With Work Group or Team  -  How important is it to work with others in a group or team in this job? | |
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85% | Structured versus Unstructured Work  -  To what extent is this job structured for the worker, rather than allowing the worker to determine tasks, priorities, and goals? | |
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85% | Letters and Memos  -  How often does the job require written letters and memos? | |
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80% | Freedom to Make Decisions  -  How much decision making freedom, without supervision, does the job offer? | |
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76% | Spend Time Sitting  -  How much does this job require sitting? | |
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75% | Impact of Decisions on Co-workers or Company Results  -  What results do your decisions usually have on other people or the image or reputation or financial resources of your employer? | |
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70% | Coordinate or Lead Others  -  How important is it to coordinate or lead others in accomplishing work activities in this job? | |
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68% | Indoors, Environmentally Controlled  -  How often does this job require working indoors in environmentally controlled conditions? | |
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67% | Frequency of Decision Making  -  How frequently is the worker required to make decisions that affect other people, the financial resources, and/or the image and reputation of the organization? | |
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67% | Time Pressure  -  How often does this job require the worker to meet strict deadlines? | |
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66% | Importance of Being Exact or Accurate  -  How important is being very exact or highly accurate in performing this job? | |
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64% | Level of Competition  -  To what extent does this job require the worker to compete or to be aware of competitive pressures? | |
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61% | In an Enclosed Vehicle or Equipment  -  How often does this job require working in a closed vehicle or equipment (e.g., car)? | |
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56% | Physical Proximity  -  To what extent does this job require the worker to perform job tasks in close physical proximity to other people? | |
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56% | Responsibility for Outcomes and Results  -  How responsible is the worker for work outcomes and results of other workers? | |
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54% | Public Speaking  -  How often do you have to perform public speaking in this job? | |
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91% | Duration of Typical Work Week  -  Number of hours typically worked in one week. |
A3 | Your Strengths | Importance |
Tasks & Values |
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95% | Establishing and Maintaining Interpersonal Relationships  -  Developing constructive and cooperative working relationships with others, and maintaining them over time. | |
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93% | Communicating with People Outside the Organization  -  Communicating with people outside the organization, representing the organization to customers, the public, government, and other external sources. This information can be exchanged in person, in writing, or by telephone or e-mail. | |
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87% | Getting Information  -  Observing, receiving, and otherwise obtaining information from all relevant sources. | |
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85% | Developing Objectives and Strategies  -  Establishing long-range objectives and specifying the strategies and actions to achieve them. | |
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85% | Making Decisions and Solving Problems  -  Analyzing information and evaluating results to choose the best solution and solve problems. | |
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85% | Thinking Creatively  -  Developing, designing, or creating new applications, ideas, relationships, systems, or products, including artistic contributions. | |
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85% | Working with Computers  -  Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information. | |
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81% | Organizing, Planning, and Prioritizing Work  -  Developing specific goals and plans to prioritize, organize, and accomplish your work. | |
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80% | Communicating with Supervisors, Peers, or Subordinates  -  Providing information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person. | |
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77% | Analyzing Data or Information  -  Identifying the underlying principles, reasons, or facts of information by breaking down information or data into separate parts. | |
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77% | Selling or Influencing Others  -  Convincing others to buy merchandise/goods or to otherwise change their minds or actions. | |
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76% | Developing and Building Teams  -  Encouraging and building mutual trust, respect, and cooperation among team members. | |
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75% | Updating and Using Relevant Knowledge  -  Keeping up-to-date technically and applying new knowledge to your job. | |
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73% | Coaching and Developing Others  -  Identifying the developmental needs of others and coaching, mentoring, or otherwise helping others to improve their knowledge or skills. | |
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73% | Providing Consultation and Advice to Others  -  Providing guidance and expert advice to management or other groups on technical, systems-, or process-related topics. | |
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70% | Performing for or Working Directly with the Public  -  Performing for people or dealing directly with the public. This includes serving customers in restaurants and stores, and receiving clients or guests. | |
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68% | Processing Information  -  Compiling, coding, categorizing, calculating, tabulating, auditing, or verifying information or data. | |
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68% | Documenting/Recording Information  -  Entering, transcribing, recording, storing, or maintaining information in written or electronic/magnetic form. | |
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67% | Scheduling Work and Activities  -  Scheduling events, programs, and activities, as well as the work of others. | |
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66% | Resolving Conflicts and Negotiating with Others  -  Handling complaints, settling disputes, and resolving grievances and conflicts, or otherwise negotiating with others. | |
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65% | Interpreting the Meaning of Information for Others  -  Translating or explaining what information means and how it can be used. | |
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61% | Judging the Qualities of Objects, Services, or People  -  Assessing the value, importance, or quality of things or people. | |
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60% | Training and Teaching Others  -  Identifying the educational needs of others, developing formal educational or training programs or classes, and teaching or instructing others. | |
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58% | Coordinating the Work and Activities of Others  -  Getting members of a group to work together to accomplish tasks. | |
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56% | Guiding, Directing, and Motivating Subordinates  -  Providing guidance and direction to subordinates, including setting performance standards and monitoring performance. | |
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55% | Identifying Objects, Actions, and Events  -  Identifying information by categorizing, estimating, recognizing differences or similarities, and detecting changes in circumstances or events. | |
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53% | Evaluating Information to Determine Compliance with Standards  -  Using relevant information and individual judgment to determine whether events or processes comply with laws, regulations, or standards. | |
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53% | Performing Administrative Activities  -  Performing day-to-day administrative tasks such as maintaining information files and processing paperwork. |
What Fundraisers Do
Fundraisers organize events and campaigns to raise money and other kinds of donations for an organization. They also may design promotional materials and increase awareness of an organization’s work, goals, and financial needs.
Duties
Fundraisers typically do the following:
- Research prospective donors
- Create a strong fundraising message that appeals to potential donors
- Identify and contact potential donors
- Use online platforms to raise donations
- Organize campaigns or events to solicit donations
- Maintain records of donor information
- Evaluate the success of previous fundraising events
- Train volunteers in fundraising procedures and practices
- Ensure that all legal reporting requirements are satisfied
Fundraisers plan and oversee campaigns and events to raise money and other kinds of donations for an organization. They ensure that campaigns are effective by researching potential donors and examining records of those who have given in the past.
Fundraisers who work for political campaigns must be knowledgeable about campaign finance laws, such as the contribution limits of an individual giving to a specific candidate.
The following are examples of types of fundraisers:
Annual campaign fundraisers solicit donations once a year for their organization. Many nonprofit organizations have annual giving campaigns.
Capital campaign fundraisers raise money for a specific project, such as the construction of a new building at a university. Capital campaigns also raise money for renovations and the creation or expansion of an endowment.
Major-gifts fundraisers specialize in face-to-face interaction with donors who can give large amounts.
Planned-giving fundraisers solicit donations from those who are looking to pledge money at a future date or in installments over time. These fundraisers must have specialized training in taxes regarding gifts of stocks, bonds, charitable annuities, and real estate bequests in a will.
Work Environment
Fundraisers held about 124,000 jobs in 2022. The largest employers of fundraisers were as follows:
Religious, grantmaking, civic, professional, and similar organizations | 42% |
Educational services; state, local, and private | 22 |
Healthcare and social assistance | 16 |
Arts, entertainment, and recreation | 6 |
Most fundraisers raise funds for an organization which employs them directly, although some fundraisers work for consulting firms that have many clients.
Fundraisers spend much of their time communicating with other employees and potential donors, either in person, on the phone, or through email.
Some fundraisers may need to travel to locations where fundraising events are held. Events may include charity runs, walks, galas, and dinners.
Work Schedules
Most fundraisers work full time. Some attend fundraising events on nights and weekends, possibly requiring additional hours.
Getting Started
How to Become a Fundraiser
Fundraisers typically need a bachelor’s degree and strong communication and organizational skills. Employers may prefer candidates who have studied public relations, communications, English, or business.
Education
Although fundraisers have a variety of academic backgrounds, common bachelor’s degree fields include communications, business, and social science. Degrees in other subjects also are acceptable.
Other Experience
Internships and previous work experience are important in obtaining a paid position as a fundraiser. Many fundraising campaigns rely on volunteers having face-to-face or over-the-phone interaction with potential donors. It is important for the fundraiser who organizes the campaign to have experience with this type of work.
Licenses, Certifications, and Registrations
Laws vary by state, but many states require some types of fundraisers to register with a state authority. Check with your state for more information.
Advancement
Fundraisers can advance to fundraising manager positions. However, some manager positions may also require a master’s degree, in addition to years of work experience as a fundraiser.
Job Outlook
Employment of fundraisers is projected to grow 5 percent from 2022 to 2032, faster than the average for all occupations.
About 9,900 openings for fundraisers are projected each year, on average, over the decade. Many of those openings are expected to result from the need to replace workers who transfer to different occupations or exit the labor force, such as to retire.
Employment
Employment growth will be driven by the continued need of nonprofit organizations to collect donations in order to run their operations.
Many nonprofit organizations are focusing on cultivating an online presence and are increasingly using social media for fundraising activities. As a result, social media platforms have created new avenues for fundraisers to connect with potential donors and to spread their organization’s message.
Contacts for More Information
The Handbook does not have contacts for more information for this occupation.
Similar Occupations
This table shows a list of occupations with job duties that are similar to those of fundraisers.
Occupation | Job Duties | Entry-Level Education | Median Annual Pay, May 2022 | |
---|---|---|---|---|
Advertising, Promotions, and Marketing Managers |
Advertising, promotions, and marketing managers plan programs to generate interest in products or services. |
Bachelor's degree | $138,730 | |
Meeting, Convention, and Event Planners |
Meeting, convention, and event planners arrange all aspects of events and professional gatherings. |
Bachelor's degree | $52,560 | |
Public Relations and Fundraising Managers |
Public relations managers direct the creation of materials that will enhance the public image of their employer or client. Fundraising managers coordinate campaigns that bring in donations for their organization. |
Bachelor's degree | $125,620 | |
Public Relations Specialists |
Public relations specialists create and maintain a positive public image for the clients they represent. |
Bachelor's degree | $67,440 |