Web Developer or Digital Designer

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Job Outlook:
Much faster than average
Education: Bachelor's degree
Work From Home
Salary
Average: $80,730.00
Hourly
Average: $38.81

What Web Developers and Digital Designers Do

Web developers create and maintain websites. They are also responsible for the site’s technical aspects, such as its performance and capacity, which are measures of a website’s speed and how much traffic the site can handle. In addition, web developers may create content for the site. Digital designers develop, create, and test website or interface layout, functions, and navigation for usability. They are responsible for the look and functionality of the website or interface.

Duties

Web developers and digital designers typically do the following:

  • Meet with clients or management to discuss the needs, design, and functionality of a website or interface
  • Create and test applications, interfaces, and navigation menus for a website
  • Write code for the website, using programming languages such as HTML or XML
  • Work with other team members to determine what information the site will contain
  • Work with graphics and other designers to determine the website’s layout
  • Integrate graphics, audio, and video into the website
  • Monitor website traffic
  • Create prototypes and mockups of websites or applications
  • Design and develop graphics

When creating a website, developers and designers have to make their client’s vision a reality. They build particular types of websites, such as ecommerce, news, or gaming sites, to fit clients’ needs. Different types of websites require different applications. For example, a gaming site should be able to handle advanced graphics, whereas an ecommerce site would need a payment-processing application. The developer decides which applications and designs will best fit the site, and the designer focuses on the look and usability of these elements across browsers or devices.

Some developers and designers handle all aspects of a website’s construction, and others specialize in a certain aspect of it. The following are examples of types of specialized web developers or digital designers:

Back-end web developers are responsible for the overall technical construction of the website. They create the basic framework of the site and ensure that it functions as expected. Back-end web developers also establish procedures for allowing others to add new pages to the website and meet with management to discuss major changes to the site.

Front-end web developers create the technical features for a website’s look. They develop the site’s layout and integrate graphics, applications (such as a retail checkout tool), and other content. They also write webdesign programs in a variety of computer languages, such as HTML or JavaScript.

Web and digital interface designers are responsible for creating the look and feel of a website or interface with regard to photos, color, font type and size, graphics, and layout. They also are responsible for the functionality, usability, and compatibility of the website or interface.

Webmasters maintain and update websites. They ensure that websites operate correctly, and they test for errors such as broken links. Many webmasters respond to user comments as well.

Work Environment

web developers image
Developers build websites for all types of businesses.

Web and digital interface designers held about 117,900 jobs in 2022. The largest employers of web and digital interface designers were as follows:

Computer systems design and related services 17%
Self-employed workers 13
Retail trade 7
Finance and insurance 5
Advertising, public relations, and related services 4

Web developers held about 98,800 jobs in 2022. The largest employers of web developers were as follows:

Computer systems design and related services 21%
Educational services; state, local, and private 7
Self-employed workers 7
Management, scientific, and technical consulting services 6
Software publishers 6

Work Schedules

Most web developers and digital designers work full time.

Getting Started

How to Become a Web Developer or Digital Designer

web developers image
Developers often have both programming and graphic design knowledge.

Educational requirements vary for web developers and digital designers, based on work setting and other factors.

Education

Educational requirements for web developers and digital designers range from a high school diploma to a bachelor’s degree.

Some employers prefer to hire web developer candidates who have a bachelor’s degree in a specific field, such as computer science or programming.

Web developers need to have a thorough understanding of HTML programming. Many employers also want developers to understand other programming languages, such as JavaScript or SQL, and have knowledge of multimedia publishing tools, such as Flash. Throughout their career, web developers must keep up to date on new tools and computer languages.

Employers of digital designers may prefer to hire candidates who have a bachelor’s degree in a field such as web design, digital design, or graphic arts.

Web developers and digital designers may not need specific education credentials if they can demonstrate their abilities through prior work experience or projects.

Advancement

Web developers and digital designers who have a bachelor’s degree may advance to become project managers. For more information, see the profile on computer and information systems managers.

Job Outlook

Overall employment of web developers and digital designers is projected to grow 16 percent from 2022 to 2032, much faster than the average for all occupations.

About 19,000 openings for web developers and digital designers are projected each year, on average, over the decade. Many of those openings are expected to result from the need to replace workers who transfer to different occupations or exit the labor force, such as to retire.

Employment

Employment of web developers and digital designers is projected to grow as e-commerce continues to expand. As retail firms keep increasing their online offerings, demand for these workers is expected to grow. In addition, the continued use of mobile devices to search the web is expected to generate demand for web developers and digital designers to create websites and interfaces that work on mobile devices with many different screen sizes.

Contacts for More Information

For more information about web developers and digital designers, visit

World Organization of Webmasters

For more information about computer careers, visit

Association for Computing Machinery

Computing Research Association

IEEE Computer Society

For information about opportunities for women pursuing information technology careers, visit

National Center for Women & Information Technology

Similar Occupations

This table shows a list of occupations with job duties that are similar to those of web developers and digital designers.

Occupation Job Duties Entry-Level Education Median Annual Pay, May 2022
Computer and information systems managers Computer and Information Systems Managers

Computer and information systems managers plan, coordinate, and direct computer-related activities in an organization.

Bachelor's degree $164,070
Computer programmers Computer Programmers

Computer programmers write, modify, and test code and scripts that allow computer software and applications to function properly.

Bachelor's degree $97,800
Computer support specialists Computer Support Specialists

Computer support specialists maintain computer networks and provide technical help to computer users.

See How to Become One $59,660
Computer systems analysts Computer Systems Analysts

Computer systems analysts study an organization’s current computer systems and design ways to improve efficiency.

Bachelor's degree $102,240
Database administrators Database Administrators and Architects

Database administrators and architects create or organize systems to store and secure data.

Bachelor's degree $112,120
Information security analysts Information Security Analysts

Information security analysts plan and carry out security measures to protect an organization’s computer networks and systems.

Bachelor's degree $112,000
Graphic designers Graphic Designers

Graphic designers create visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers.

Bachelor's degree $57,990
Multimedia artists and animators Special Effects Artists and Animators

Special effects artists and animators create images that appear to move and visual effects for various forms of media and entertainment.

Bachelor's degree $98,950
Software developers Software Developers, Quality Assurance Analysts, and Testers

Software developers design computer applications or programs. Software quality assurance analysts and testers identify problems with applications or programs and report defects.  

Bachelor's degree $124,200

Information provided by CareerFitter, LLC and other sources.

Sections of this page includes information from the O*NET 27.3 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license.

CareerFitter, LLC has modified all or some of this information. USDOL/ETA has not approved, endorsed, or tested these modifications.